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Three Winning AI Strategies

2026-08-15 · California Management Review

One-line summary

An AI research paper on Three Winning AI Strategies.

Engineering notes

Engineering notes will be added by the aipentium editorial team.

Chinese explanation / 中文解读

中文解读待补充:本站会优先为大语言模型、生成式AI、ChatGPT相关技术、计算机视觉、深度学习等高价值论文补充中文说明。

Original abstract

AI competition is widely framed as a winner-take-all race. Mobile consumer data for the AI assistant category from 2023 through 2025 suggests otherwise: three strategies coexist, and all are growing. Scale (ChatGPT), adjacency (Gemini), and premium specialization (Claude) capture value in strategically distinct ways. Major launches reward the launcher without measurably harming rivals. These archetypes are not unique to AI; they recur whenever a disruptive technology opens a market before competition settles. For managers, the most important question is which strategy their distribution, economics, and customer base can sustain.

5.0Engineering value
7.0Research novelty
4.0Business relevance

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